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Similarly, after Ranbir Kapoor had a flawed launch vehicle in Saawariya, Yash Raj Films decided to capitalise on their own formula when they re-launched Kapoor through the film Bachna Ae Haseeno, named after his father Rishi Kapoor’s iconic song from the 1977 action film Hum Kisi Se Kum Naheen. The right packaging, in which the title played a crucial role, ensured the film was a huge success at the box office, though it was panned by the film critics. The film was nothing more than an ode to the revered actor and the fact that he was sharing the screen space with his sons Sunny and Bobby Deol for the first time. There were several instances when the title of the film had little to do with the story but was used nonetheless as the song it was named after had immense recall value among its target group.įor example, Samir Karnik’s 2011 comedy Yamla Pagla Deewana was named so to attract the fans of Dharmendra to cinema halls. While intertextuality was not a new phenomenon in Hindi cinema, these allusions to popular songs gained traction as a mere market trend.
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The film emerged successful and the trend of naming films after famous songs continued. The film could have been named anything else but Khan chose to bank on the popularity of the legendary song from K Asif’s 1960 historical drama Mughal-e-Aazam. One of the first attempts at executing the formula was in the 1998 Sohail Khan directorial Pyar Kiya Toh Darna Kya starring Salman Khan and Kajol. What followed was a trend of naming films after famous songs as a formula, on the director’s part, to replicate DDLJ’s momentous success. The title fit into the context of the film aptly as well. Thus, while selecting a title of his directorial debut, he chose one of the famous songs that he grew up listening to.
#Song of ddlj movie movie
D ilwale Dulhania Le Jayenge was the name of a song from Yash Raj Films’ 1974 movie Chor Machaye Shor starring Mumtaz and Shashi Kapoor.Ĭhopra, who was just four years old at the time of the release of the film, is likely to have imbibed the dialogues, scenes and songs of his legendary father Yash Chopra’s films. Ae Dil Hai Mushkil borrows its title from Johnny Walker's iconic song from the 1956 film CID.Īn unnoticed trend or formula that Aditya Chopra’s film injected into the veins of the industry was that of dedicating the title of the film to the name of a famous song.